nwsly · PRESS KIT · 2026 ================================================================ For journalists writing about nwsly. Everything you need is in this folder; nothing else is required. If anything is missing, broken, or out of date, email hello@nwsly.co and we'll fix it the same day. ---------------------------------------------------------------- CONTENTS ---------------------------------------------------------------- /nwsly-fact-sheet.html Single-page fact sheet — open in browser, Cmd/Ctrl+P to PDF. /nwsly-brand-guidelines.html Two-page brand guidelines — same: open + print. /nwsly-boilerplate.txt The standard one-paragraph product description. Paste into the "About" section of your article. /logos/ Wordmark in three variants × SVG + PNG @1x/2x/3x. - nwsly-logo-white-on-transparent - nwsly-logo-black-on-transparent - nwsly-logo-white-on-dark Lowercase always. The period is part of the mark. Do not stylize, kern, or modify. /app-icon/ 1024×1024 App Store icon (PNG + SVG + supplementary sizes). /bias-spectrum/ The five-color bias spectrum graphic — Left → Right — with example sources (NPR, AP, Fox News). Dark and light variants, SVG + PNG. Used inside the nwsly+ source-ratings feature. These five colors carry meaning. They are never decorative. /screenshots/ Five high-fidelity product mockups, iPhone 15 Pro, 1179×2556 PNG: 01 — daily five (the home screen: 3 national + 1 local + 1 state) 02 — swipe right = "more like this" 03 — "why this is being reported this way" sheet 04 — "you're caught up" end-of-day terminal screen 05 — nwsly+ upgrade prompt /founder/ Founder headshot (JPEG) + caption-ready text file. The image included is a placeholder; email hello@nwsly.co for the publication-grade photo. ---------------------------------------------------------------- QUICK FACTS ---------------------------------------------------------------- Company nwsly Founded 2026 Location Brooklyn, NY Product A daily 5-minute news app — five swipeable briefs per day: 3 national, 1 local, 1 state. Subscription nwsly+ — $100/year. Source bias ratings + unlimited stories beyond the daily five. No ads, no data sales. Subscriptions only. Sources 29 at launch → 60 by end of year 2026, across national, city, and state outlets. Stories 5 per day for free users; unlimited for nwsly+ in batches of 5. Read time Under 5 minutes for the free daily ritual. Bias context nwsly+ subscribers see a five-point bias rating (Left / Lean Left / Center / Lean Right / Right) on every source. AI disclosure Briefs are AI-analyzed across 3–5 source articles and reviewed by a human editor before publishing. ---------------------------------------------------------------- CONTACT ---------------------------------------------------------------- Press hello@nwsly.co Website nwsly.co Filing on deadline? Reply "DEADLINE" in your subject line and we will respond inside the hour, weekday business hours ET. ---------------------------------------------------------------- FILE NAMING ---------------------------------------------------------------- All files are descriptive, lowercase, hyphenated. Examples: nwsly-logo-white-on-transparent.svg nwsly-screenshot-01-daily-three-iphone15pro.png nwsly-bias-spectrum-dark.svg Pick the file whose name describes what you need; that's it. nwsly press kit · 2026.05 · v1.0